McNinch House Restaurant
McNinch House Restaurant nestled into Charlotte, NC historic First Ward in a Queen Anne Style Home Built in 1892 and has been serving guests for almost 30 years.
Challenge: As one of the Charlotte’s longest running restaurants the challenge was brought to Asterisk Creative to help create brand awareness through a strategic branding plan, change the perception of it being old school, and create a fresh image to the community.
Scope of Work:
- Public Relations
- Social Media
- Content Creation
- Photography & Web Design (Agency of Record)
Results
Social Media:
Increased social media reach by 90%
Public Relations:
- Charlotte Home & Garden Magazine
- Recognition in Wine Connoisseur Magazine
- Charlotte Agenda
- Scoop Charlotte
- Our State Magazine
- Charlotte Observer