Let Us Be Your Storytellers

Let Us Be Your Storytellers | Southeast Marketing and Branding Agency | Asterisk CreativeAt Asterisk Creative, we talk a lot about being storytellers. But what do we mean by that?

Effective advertising and marketing campaigns don’t just market a product or a service. They convey your brand message to your target audience. They authentically communicate the values of your company. In short, they tell your story.

As one of the southeast’s premier advertising, marketing and branding agencies, Asterisk Creative has made storytelling an award-winning business. We understand that in order to grow a brand you must find the genuine values that speak to your target audience. We know that you must then leverage those in a way that creates new business. Our team focuses on your marketing and branding goals and how they pertain to your overall business objectives.  We take a big-picture look at what is meaningful branding-wise, and we set a clear definition of what success will look like. Our team then gets to work on creating a branding and marketing strategy that is the right mixture of design, advertising, & public relations. All to get your story told effectively.

We have a team of storytellers, creative minds with the capability to create content, design, and experiences that will speak to your audience in a way nothing else can. Contact Asterisk Creative and have your story told.

Why You Need A Marketing Strategy

Why You Need a Marketing Strategy | Marketing Agency | Asterisk Creative | SoutheastAs a business owner, you’re probably used to laying out most facets of your business. If you own a restaurant, you know to lay out your menu, when to order your ingredients, what the high times are for your establishment, etc. If you own a construction company, you know who your preferred vendors are, how to plan a project calendar, which industry groups are important for you to be a part of and those types of things. So why would you leave your marketing to chance?

A marketing strategy takes all facets of your business and looks at where you are now and what your ultimate goals are then lays out a plan to get you there. Without a marketing plan, you could very well be wasting hundreds or thousands of dollars, if not more, getting your name in front of the wrong audience or hitting the right audience at the wrong time. On the other hand, strategic marketing involves intensive research to find the right audience for your business, competitive analysis to gain perspective on what works and what doesn’t, the optimal outlets for reaching your audience and the best times for reaching those folks. With that intel, you can then lay out how to budget for these items and a timeline for deadlines to make sure you don’t miss out on an important outlet.

When you own a business, this may seem like a lot to add to your plate, especially if you don’t know where to start finding some of the information about your audience or the outlets available to you. Asterisk Creative KNOWS marketing strategy, so let us help. Contact Asterisk Creative today.